Sales Management and Marketing – Diploma

R 23,040

A Marketing and Sales Marketing Diploma provides a strong foundation for careers in marketing and sales, equipping students with the skills to develop effective strategies, understand consumer behavior, and manage marketing and sales operations efficiently.

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Description

Merged courses in tourism and business studies integrate the principles of business management with the specific needs and dynamics of the tourism industry. These programs aim to equip students with a comprehensive understanding of both fields, preparing them for careers that require expertise in managing tourism-related businesses and services.

Program Objectives:

The program is designed to provide participants with the knowledge they will require in order to:

  • Analyse tourism development proposals
  • Produce viable and sustainable tourism policies and strategies.

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